Frequently asked questions.

  • A: This will vary for different branding providers, but our branding process takes three months from discovery call to final delivery of files.

    We spend the first couple of weeks getting to understand your business and creating a strategy and then six weeks developing your new logo suite, then a further fortnight to develop the rest of the brand identity and the same for creating a brand guideline and getting you all the final files.

  • A: We know that one logo file isn’t going to work in every situation for you, so we always design your branding to include a few variants of the logo for different situations. We call this a logo suite and it includes: a primary logo, a logo with and without tagline, a small space logo variant and a favicon (tiny website browser icon). All of these are supplied in web and print formats, with vector files provided

  • A: Understanding what customers, retailers, and investors seek in a brand, we keep these insights at the heart of the branding process. While they each have different priorities, they are all looking for businesses who are confident in who they are, have something special to offer and stand out from others.

    We pride ourselves on delivering a strong brand that helps you to reach these goals – because you are clearer on your audience, USP and brand story as a result of our work, you’ll be able to communicate these with more ease, and leave the process with branding that attracts customers and stands out from competition.

  • A: We do this by starting every branding project with a strategy that underpins the whole process. For example, if you tell us that it’s a goal for your brand to increase your prices or be seen as more premium, we will carefully craft a brand image that is more high-end and luxury.

  • A: Because of our strategy-first method, we’re confident this won’t happen. We get your approval on the overall direction for the brand and the look and feel early on, so that this doesn’t happen, and then our design process incorporates 3 rounds of evolution of every logo, so there’s plenty of room for feedback and the end result is something that perfectly fits the brief.

  • A: We are a small remote team who operate like an agency, with none of the central London office overheads

  • A: Our website portfolio only represents a small selection of the projects that we have worked with since we began in 2013, so it’s likely we have worked with another business similar to yours.

    In any case, our Signature process is tried and tested and can work on any type of business, and we love stretching ourselves creatively with new challenges!

    If you’re not sure if we’d be the right branding agency for you, book a call with one of our team and we can help you work out if we’d be a good fit.

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No problem! Here’s a short video that covers our most frequently asked questions.

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